Joga Bonito

Name: Joga Bonito
Brand: Ruby Alba
Availability: InStock

hazelnut praline · fudge

Nutty Caramel and sweetFor espresso

£36.00/kg

21% above similar on their 250 g bag

£36.00 for 1 kg, their cheapest per kilo · about £0.65 for an 18 g espresso dose

The badge compares the standard 250 g bag at £52.00/kg against 169 coffees from 131 roasters in Brazil (standard bag, 200–350 g), so that every coffee is compared on the same size.

Price observed 4 Nov 2026. This is the bag, not the basket: delivery is not included.

Delivery cost not stated by the roaster

Traced to a country

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Bag	Price	Per kilo
250 g	£13.00	£52.00/kg
1 kg	£36.00	£36.00/kg

The 1 kg bag works out 31% cheaper per kilo than the 250 g.

How it sits among coffee from Brazil

How often roasters use each flavour family to describe coffee from Brazil: 860 of 1,213 carry notes. The dashed outline is the whole catalogue. These are the roasters’ own words, grouped — not our tasting, and not a measurement.

Ruby Alba describe this coffee as caramel and sweet, nutty. The filled shape is how often roasters use each family across coffee from Brazil; the rings on the rim are this coffee’s own.

Every family the roaster names is a common one for coffee from Brazil, so this reads as a typical example rather than an outlier.

The roasters’ own words, grouped — not our tasting, and not a measurement. We have not tasted this coffee. All Brazil coffees

What the roaster says about where it came from

Country

Brazil

Not stated

region, farm or estate, producer, process, variety, altitude, harvest, lot, importer, price paid to the producer

We report what the roaster publishes and we have not checked any of it independently. A fact nobody publishes is not a fault of the coffee: almost no roaster in the UK states an importer or the price paid to the producer.

Where each fact came from

Flavour families

“Smooth, rounded and quietly indulgent, it delivers notes of hazelnut praline and soft fudge sweetness in a cup that feels rich without being heavy.” the roaster’s page (opens in a new tab)

Limited edition

“Joga Bonito is a limited-edition Brazil single-origin coffee sourced from the highlands of Carmo de Cachoeira.” the roaster’s page (opens in a new tab)

Country of origin

“Joga Bonito is a limited-edition Brazil single-origin coffee sourced from the highlands of Carmo de Cachoeira.” the roaster’s page (opens in a new tab)

Roasted for

“It’s the kind of coffee that fits effortlessly into your routine — balanced enough for espresso, easy-going as a longer coffee and full enough to hold its own with milk.” the roaster’s page (opens in a new tab)

Tasting notes

“Smooth, rounded and quietly indulgent, it delivers notes of hazelnut praline and soft fudge sweetness in a cup that feels rich without being heavy.” the roaster’s page (opens in a new tab)

A further 1 fact on this page was read from part of the shop page that holds no sentence — a menu or a product grid — so there is nothing to quote for it.

Taken from the roaster’s own pages, and nothing here has been verified by us or by an independent body. What we store is a passage of page text cut around the fact, so one shown with an ellipsis is a passage we cannot see the start or the end of; only the fully quoted ones are complete sentences.